In advertising, what is required regarding the real estate firm's information?

In real estate advertising, it is essential for the advertisement to include both the name of the real estate firm and a phone number. This requirement ensures transparency and allows potential clients to easily identify the firm and get in touch for inquiries or further information. Including the firm's name establishes authenticity and helps to maintain consumer trust, while the provision of a contact number enhances accessibility and communication.

While other options might list part of the necessary information, they do not meet the standard for complete disclosure. Advertising that includes only an address, a name, or a license number fails to provide prospective clients with a direct way to engage with the firm, which is critical in fostering client relationships and facilitating business interactions in the real estate industry. Proper advertising that follows these standards is vital for compliance with Georgia's real estate license laws, promoting ethical practices within the profession.